Gift Modes
Ribbon offers flexible options to create a seamless gifting experience for a variety of products on your Shopify store. This section outlines the main ways you can use Ribbon, along with the options available for both purchasers and recipients during the gifting process.
A. Digital Gifting (e-gift)
With digital gifting, customers can send gifts through a shareable link, making it perfect for instant gifting. Ideal for stores that sell products like e-books, memberships, or digital downloads.
Purchaser Experience: The purchaser selects the gift, completes the checkout, and receives a digital link they can share with the recipient via SMS, email, or any platform. Alternatively, purchasers can enter their recipients email address and Ribbon will take care of notifying the recipient, and following up.
Recipient Experience: The recipient clicks the link, accesses the gift in the embedded Redemption experience, and enters their information to finish redemption.
B. Physical Gifting
If a shopper knows their recipient's address, they can still ship the gift directly to the recipient. Ribbon gets involved to send a notification to the recipient that a gift is on it's way.
Purchaser Experience: The purchaser selects the gift and whether they want to notify the recipient. Then goes through the checkout process.
Recipient Experience: If the purchaser indicated that the recipient should be notified, they'll receive an email letting them know that a gift is on its way to them.
Gift Selection Options (Products with multiple variants)
Ribbon provides flexibility in how recipients interact with their gifts. For products with multiple variants, purchasers can choose between two options when sending a gift:
Let Them Choose the Details
Our most common selection. When selected, recipients will be able to choose any variant of the selected product. This provides recipeint
OR
I’ll Choose the Details for Them
The purchaser selects the gift item and customizes all available options (like size and color) on behalf of the recipient. They can either enter the recipient's shipping address directly or send them a link to confirm delivery details. This option works well when the purchaser wants a fully prepared gift without further action from the recipient.
These selection options enhance the gifting experience by allowing the purchaser to choose the level of customization available to the recipient, making the process more personalized.
Ready to configure your Ribbon setup for these gift modes? Follow our Configuring Your Ribbon Settings guide to get started.